Consumers Champion SIM-Only Deals As They Turn Their Backs On Expensive Phone Contracts

Smart Phones


By Rhiannon Williams in iNews.

UK consumers are opting out of paying for expensive phone contracts, increasingly buying their own handsets outright and taking out cheaper SIM-only deals. Shoppers are moving away from the UK’s traditional subsidised phone contracts paid over up to 24 months, and towards more flexible deals with varying minutes, call time and data allowance, a report from analyst CCS Insight has found. Around 27 per cent of contract customers are currently SIM-only, a figure set to rise to 34 per cent by the end of the year. The majority of contracts (54 per cent) will be SIM-only by 2021, it predicts.

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